Two Independent Studies Outline The Use That We Are Giving Apple Watch: Frequent But Short

The Apple Watch It is a completely new product, and therefore in addition to the sales Apple has to do What we are giving users. Which applications are most like us and what others are that not rarely consulted. In this way we will know which way must be taken to future generations of the clock.

We have already seen some of these studies in the past at the hands of the independent company Wristly, but now this it comes with comes from another study done completely separately to compare data and get something more detailed about how we are using the Apple Watch.

The conclusions of both mixed studies affirm that how much shorter the interaction with an application of the Watch, the better. That is why on the clock dial is what we use most: is they look half the time we raise the wrist, for an average of 3.8 seconds.

To upload the duration of that interaction, each low application frequency. Look at the top graph: notifications represent 17% of our interactions, but the average duration of use already exceeds nine seconds. The application of exercise, activity, Siri, the application launcher… increasingly we’re going to fewer interactions and more seconds. Special mention to the maps, which have an average of almost 47 seconds with the raised wrist.

We use the Watch once every half hour minimum

This second chart tells us the general frequency of use of the Watch. The vast majority, 66%, makes it from 2 to five times every hour. Very few make it less, and then there are a quarter of the respondents that uses it more than five times per hour. In fact there are 8% of users wearing it once every six minutes or even less time. Not bad.

The conclusion to be drawn here is that, regardless of how she is structured the notifications or applications in the Watch, we are using it in very short time intervals. And maybe we have a problem, because the applications are one of the longer interactions we have with the clock. Perhaps we see changes as a result around WatchOS within a time. Or that, or simply more speed.

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